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Customer-oriented, flexible and with extensive coffee knowledge, Schaerer helps customers offer their guests the highest level of coffee enjoyment at all times. Instead of an “off the rack” solution, at Schaerer, you get a customised concept which is adjusted to your individual wishes and business model. At centre stage of our brand philosophy is the “We love it your way” slogan. These three symbols stand for the Schaerer core values: The heart is for flexibility and the coffee bean for coffee expertise. The coffee cup is the frame for these two values as well as the symbolisation of our Swiss roots. These are the values we live by: Every customer is important and we feel strongly about always offering them the right solution for their individual needs.